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Constructor Gets Top Honors as Sole 2025 Gartner Customers' Choice for Search and Discovery

By susanmakolea

SAN FRANCISCO — January 28, 2026 — The digital customer journey represents a critical pathway for enterprise ecommerce companies, spanning the initial landing on a website or application to finding the correct product and finally adding it to the basket. Navigating this journey effectively requires sophisticated technology that can handle scale and complexity.

Gartner defines this specific market as search and product discovery technology, consisting of applications designed to augment solutions that facilitate navigation, filtering, comparisons, and ultimately, product selection. Within this highly competitive technological landscape, user feedback provides essential data for evaluating solution effectiveness and actual business impact. As retailers seek to optimize every interaction, understanding which platforms yield verified results becomes paramount for strategic investment.

Addressing Market Complexity Through AI Innovation

Enterprise retailers increasingly rely on platforms capable of delivering highly personalized experiences at immense speed. The demand for immediacy and relevance in product discovery is higher than ever. Constructor addresses this critical market need with an AI-powered platform designed specifically for enterprise ecommerce.

The platform currently powers more than 10,000 personalized experiences per second. The primary objective of this infrastructure is assisting shoppers in locating desired products efficiently. Simultaneously, it enables retailers to create engaging, revenue-generating experiences across various critical digital touchpoints, including search results, browse functionality, product recommendations, and retail media. By leveraging AI, these functions move beyond simple indexing into dynamic, intent-driven experiences.

The Impact of Agentic Capabilities on Conversion

To further enhance these core search capabilities and address evolving consumer behavior, the platform has recently incorporated significant advancements. Constructor recently introduced agentic capabilities, specifically the AI Shopping Agent (ASA) and AI Product Insights Agent (PIA).

These tools are designed to support conversational search interfaces, moving the user experience toward more natural interactions. According to the company, the deployment of these agents has dramatically increased key performance metrics for leading global retailers. These metrics include improvements in add-to-cart rates, purchase rates, and overall conversion rates. This evolution highlights the growing necessity for intelligent, adaptive search mechanisms in modern e-commerce infrastructure that can actively guide a user toward a purchase.

Furthermore: The 2025 Gartner Peer Insights Report

Against this backdrop of rapid technological advancement and intense market competition for digital attention, Gartner released its major annual assessment based on user feedback. The 2025 Gartner Peer Insights™ Voice of the Customer for Search and Product Discovery report synthesizes verified feedback posted by end-users to Gartner Peer Insights™.

Gartner Peer Insights serves as Gartner’s peer-driven ratings and reviews platform for enterprise IT solutions and services. The “Voice of the Customer” reports are significant because they aggregate direct experiences from professionals using the software in live environments. In a significant development for the sector, Constructor today announced it has been named a Customers’ Choice in this report. Most notably, Constructor is the only vendor to receive this specific distinction for this market in the current year.

Understanding the Customers’ Choice Distinction

This recognition elevates the company’s standing based heavily on direct user input regarding implementation and ongoing value.

According to Gartner Peer Insights, vendors placed in the upper-right ‘Customers’ Choice’ quadrant of the ‘Voice of the Customer’ report have achieved scores that meet or exceed the market average across two critical axes: User Interest and Adoption, and Overall Experience. Achieving this placement indicates that a vendor is not only gaining significant traction in the market but is also satisfying its customer base at an above-average rate relative to competitors in the space. Being the sole recipient further emphasizes a unique position in the current market landscape.

Analyzing the Data Behind the Distinction

Constructor’s positioning reflects substantial positive quantitative feedback gathered over a significant period. The specific metrics underlying this recognition provide insight into why the platform secured the sole Customers’ Choice position.

In the 18 months leading up to October 31, 2025, based on 25 distinct reviews, the platform received a 5 out of 5 overall rating. Furthermore, it secured a 98% willingness to recommend score in end-user reviews. This 98% score marked the highest willingness to recommend among all vendors evaluated in the 2025 report.

Implications for Ecommerce Retailers

For ecommerce operators and IT leaders evaluating infrastructure, these metrics offer tangible evidence of platform stability and effectiveness. A 5 out of 5 rating signifies consistent delivery across the board.

However, the most critical data point for prospective buyers is likely the 98% willingness-to-recommend score from peers. In the complex ecosystem of enterprise ecommerce technology, where integration challenges and underwhelming results can occur, this metric indicates that Constructor’s existing user base experiences consistent, verifiable value. It suggests that the platform effectively delivers on the promise of augmenting navigation and facilitating product selection from website landing to the final basket addition. For businesses where search relevancy directly correlates with revenue, selecting a vendor with verified high user satisfaction significantly reduces deployment risk.

Final Validation of the Digital Journey

The validation from Gartner Peer Insights affirms the critical importance of connecting user intent with product inventory effectively through advanced technology. As enterprise ecommerce companies continue seeking ways to augment navigation, filtering, and product selection to drive revenue, verified peer reviews serve as a crucial benchmark for vendor selection.

Constructor’s position as the sole recipient of the Customers’ Choice distinction in this 2025 report underscores the current market consensus on its performance in powering these vital digital customer journeys. The search for reliable, revenue-driving product discovery partners finds a clear signal in this year’s customer voice data.

This has been produced in cooperation with Content Cucumber

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AI Search artificial intelligence B2B Tech constructor Customers' Choice ecommerce search enterprise ecommerce Gartner Peer Insights product discovery Voice of the Customer

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susanmakolea

susanmakolea

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